If you are looking for
more customers for your
teen lawn service, which is almost always the case, you might not always be sure about when you should
advertise. Well, I have some ideas that might help you.
My basic principle is that the
best time to advertise is
just a little bit before the season starts. Where I live, late Feburary and early March are good times to be advertising for
lawn mowing. Also, at this time you can advertise for
services like
mulching. For
leaf raking, you are probably going to want to be advertising in September. I wouldn't suggest advertsing for
snow shoveling by itself. I mean, you could put that you snow shovel, too on an advertisment for leaf raking, but I have found that generally, advertisments for snow shoveling don't tend to be very effective. For snow shoveling, door to door with your shovel is good enough.
However, this year, I'm in a tight spot. I am taking some tough courses in school, which means homework is plentiful. And, I'm playing ultimate, which will be three hours for two days a week, not including Saturday games. I have Boy Scouts on Tuesday nights, and my Sundays are packed with church stuff. My buddy, with whom I mow lawns with, will have less time than me to do anything. So, honestly, we can't advertise early, because we can't be mowing lawns this spring, and we can't mow for anyone but the few clients we already have. But we are looking ahead to the summer.
If you won't have time to mow lawns in the spring, you will need to start advertising when you will have time. For me, that's in June. I'm going to market like a maniac, using
several different advertsing strategies.
So, advertise when you can, but
advertise as
early as you can. Good luck attaining new clients for your teen lawn service!
Labels: business
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